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Tuesday, November 29, 2022

Creatd Inc (OTCMKTS: CRTD) Hits the OTCQB with a Bang (The Rise of Vocal for Digital Creators)

Creatd Inc (OTCMKTS: CRTD) has been making a powerful run northbound over the past few days since reversing off $0.0446 all time lows. An Ex Nasdaq-Company that regularly traded over $10 per share and spiked to over $20 per share on the big board’s recently landed on the OTCQB after being delisted on September 3. Currently trading at a sub $5 million market valuation and fully reporting with significant growing revenues CRTD looks attractive with just 24.5 million shares outstanding. 

Recently the Company announced it is planning to spin off its media archive, intellectual property, and other assets including its NFT library and Web 3.0 business division into a separately traded OTCQB stock. The OG Collection features published and unpublished content surrounding the landmark events and famed figures of the 20th century, providing a unique view into the cultural zeitgeist then and now. An Authentication and Appraisal of Artworks (performed in 2016), focused on the value of the photographs and artworks in the collection, attached a value of nearly $10MM. 


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Creatd Inc (OTCMKTS: CRTD) is a company with a mission to provide economic opportunities to creators and brands by multiplying the impact of platforms, people, and technology. The Company operates four main business segments, or ‘pillars’: Creatd Labs, Creatd Partners, Creatd Ventures, and Creatd Studios. Together, Creatd’s pillars work together to create a flywheel effect, supporting the Company’s core vision of creating a viable ecosystem for all stakeholders in the creator economy.  

Vocal was built to serve as a home base for digital creators. This robust, proprietary technology platform that provides best-in-class tools, safe and curated communities, and monetization opportunities that enable creators to find a receptive audience and get rewarded. Creators of all types call Vocal their home, from bloggers to podcasters, makers, musicians, photographers, and more. 

Since its initial launch in 2016, Vocal has grown to be one of the fastest growing communities for content creators of all shapes and sizes. Creators can opt to use Vocal for free, or upgrade to Vocal+. Upon subscribing to Vocal, either as a freemium or premium member, creators can immediately begin to access the numerous monetization opportunities that Vocal facilitates. Specifically, Vocal creators can earn money i) every time their story is read, ii) by competing in Challenges, iii) by receiving Bonuses, iv) by collaborating on branded content campaigns through the company’s in-house agency, Vocal for Brands, v) through ‘Subscribe,’ which enables creators to receive payment directly from their audience via monthly subscriptions and one-off microtransactions. vi) through the Vocal Ambassador Program, which enables creators to receive additional rewards whenever they refer a new Vocal+ member. 

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CRTD

 

Creatd also recently released the beta release of its social stock trading app, Orbit, to the public. Creatd, inc. purchased a majority stake in Orbit, LLC. this past Summer. Despite significant marketing and financing headwinds, Creatd’s team has been able to complete development for the beta release of the Orbit app. Creatd’s combined technology and data resources give Orbit a significant advantage with its outreach strategy and broader distribution plans. Orbit aims to be one of the first platforms to aggregate and centralize educational resources, discussion boards, market alpha, and investors, with the mission to break down the knowledge barriers to entry into the trading community and empower retail investors. The Company expects to release further updates to the social stock trading app as well as full public access during the fourth quarter and plans to begin the monetization of the app during the second quarter of 2023 with a suite of premium features. 

On September 28 CRTD released its investor deck in preparation for spinning off its media archive, intellectual property, and other assets including its NFT library and Web 3.0 business division into a separately traded OTCQB stock. The OG Collection features published and unpublished content surrounding the landmark events and famed figures of the 20th century, providing a unique view into the cultural zeitgeist then and now. An Authentication and Appraisal of Artworks (performed in 2016), focused on the value of the photographs and artworks in the collection, attached a value of nearly $10MM. 

The Company is undergoing an updated appraisal by experts in the field in preparation of the Spinoff. A strong community of enthusiasts, collectors, archivists, and others have nurtured the OG Collection’s intellectual and business value over the last eight years. Having successfully conducted over 100 auctions, OG Collection has amassed a powerful foundation of first-party data which works to further elevate the value of the assets. 

Commented Creatd CEO and Chairman Jeremy Frommer, “The release of today’s presentation, which will also be filed as an 8-K, allows us to make progress on the monetization of one of Creatd’s most valuable assets. As part of the company’s overall reorientation, we are spinning off non-core assets and intellectual property. Our business divisions are well-positioned to be individually spun out due to their maturity and Creatd’s ability to maintain a service-level relationship with them is similarly well-positioned. We have assembled a great team to support the OG Collection and expect to extract additional value from the strong underlying business components embedded in the collection—including the development of Web 3.0 assets, NFT collaborations, and media and production endeavors. This is a company that should be worth fundamentally far more than just the physical value of its components and we will continue to progress the Company’s strategic plan to navigate today’s market conditions.” 

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Currently trading at a $4.7 million market valuation CRTD is an SEC filer with $1.5 million in the treasury and $10 million in assets vs $11 million in liabilities. The Company has fast growing revenues of $1,625,901 for the 3 months ended June 30, 2022 up from $970,000 for the same period last year. CRTD was recently delisted by the NASDAQ after the stock dropped below $1 and couldn’t get back over. After drifting downward for most of August the stock dropped dramatically in September when the Company hit the bulletin boards. Many experienced penny stock speculators would say CRTD looks significantly oversold by any measure at current levels and considering it used to trade over $10 per share this is one ex big board that deserves to be on traders watch lists. As we have on reported many of these big board’s make significant moves once on the OTC. The Company does have about $4 million in notes payable much of it convertible. vocal.media is a very succesful fast growing domain. We will be updating on CRTD when more details emerge so make sure you are subscribed to Microcapdaily.

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Disclosure: we hold no position in CRTD either long or short and we have not been compensated for this article.

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