HIGH PERFORMANCE (OTCMKTS:TBEV) is one stock that has got everybody’s attention in recent weeks making big moves on massive volume and quickly transforming from illiquid to one of the top traded stocks on the entire bb’s.
The run on TBEV is marked by steady accumulation and bigger volume then the stock has ever traded before as the Company prepares to launch their new High Performance Beverage drink.
HIGH PERFORMANCE (OTCMKTS:TBEV) has created a new beverage segment, under the trade name, High Performance Beverages, which manufactures and distributes a line of sport performance beverages. High Performance Beverage Company’s sport performance drinks are carefully formulated to support mental focus and help increase blood flow, thereby giving the body the necessary fuel to power through a specific event or throughout the day.
TBEV unique blends are designed to bridge the gap between supplements, energy and hydration drinks, ultimately broadening our appeal and providing access to an expanding target market. High Performance beverages are sugar free and extremely low in both calories and caffeine. This positioning makes High Performance Beverage Co. beverages first to market with a sustainable competitive advantage.
In August TBEV announced that Southeast Bottling has completed the required FDA guideline testing for their High Performance Sports Beverage. This was followed by the first successful production run of 60,000 bottles.
TBEV High Performance beverages will be retailed at $35.99 per 12 bottle case and are now available in pre order on the Company’s corporate website. Credit card processing will be made available through Amazon Pay. The Company chose Amazon Pay because of its one-click purchasing for its 200 million (+) Amazon members, ability to capture mobile sales, ease of checkout and secured payment processing.
On September 9 TBEV announced a new sales launch date of September 18, 2015 for their High Performance Sports Beverage.
The Company has been in constant communication from Southeast Bottling concerning the results of the last test needed for compliance of their FDA post-production mandated testing. While Southeast has not received the results from the last test needed, they have been assured by the laboratory that everything will be finalized by tomorrow and Southeast has scheduled the product to be shipped out to High Performances warehouse facility in Arizona on Friday, September 11, 2015.
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Once the shipment is received in Arizona it will be sent to Amazons fulfillment facility within 24 hours and should be available for retail sale by Friday, September 18th. In an effort to keep transparent regarding this situation, we have included a link to the last email received today by Southeast Bottling.
TBEV President Mike Holley said “After speaking with Southeast Bottling we are confident that we will have the product out for shipping to our warehouse this Friday. We look forward to having our product in the hands of consumers within the next several days. We appreciate the support received by our shareholders as we continue to work towards making our High Performance Sports Beverage a highly recognizable name in the sports industry.”
The Company is led by CEO Toby McBride who has over twenty years experience in the beverage industry. He has run major brands such as Sobe, Arizona Iced tea and Xyience. He began his career with Whole Foods as grocery coordinator and left Whole Foods to work for Sobe as one of their first sales directors. His experience includes managing major chain accounts like Valero, Publix, Racetrac, 7-11 and managing a sales force of sixty sales managers and regional directors and managing distributors throughout the Country.
Athletes endorsing TBEV are Taj Gibson, Chicago Bulls (#22 / Power forward) Bryan Braman, Philadelphia Eagles (#56 / Linebacker) Jonas Gray, New England Patriots (#35 / Running back) Jonathan Quick, Los Angeles Kings (#32 / Goaltender) Ron Capps, Racer Category: Funny Car. Haloti NgataDetroit Lions (#92 / Defensive tackle) Shaun Draughn, Cleveland Browns (#20 / Running back) and Joe Vellano, New England Patriots (#72 / Defensive lineman).
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Currently trading at a $3 million market valuation TBEV has minimal assets and revenues and growing short term debt. But this is an exciting story developing in small caps; the Company is launching an exciting new High Performance Beverage drink and is quickly developing a loyal shareholder base that swears this one goes higher. We will be updating on TBEV when more details emerge so make sure you are subscribed to Microcapdaily so you know what’s going on with TBEV.
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Disclosure: we hold no position in TBEV either long or short and we have not been compensated for this article.